Social media marketing (SMM) is a form of internet marketing that uses social media apps as a marketing tool. These social media platforms enable brands to connect with their audience to: build a brand; increase sales; drive traffic to a website; and.
- Create a Strategy. Each platform needs its strategy. …
- Be Consistent. While posting consistency depends on the platform, posting content regularly is always a good rule of thumb to follow. …
- Create Engaging & Interesting Content. …
- Engagement. …
- Track and Analyze Metrics.
Search Engine Optimization 